Business Information Architecture

Course Number: 
BUS 4310
Semester: 
As Required
Subject: 
Business (BUS)
Credits 
3.00

In this course, the student learns and applies theory, process, design, and development to create effective, user-centered written and electronic communications. The course focuses on the convergence of communication technology and tools and the impact on business applications such as letters, email messages, instant messages, podcasts, and a variety of social media. The student designs and creates an online portfolio to showcase education, skills, abilities, and experience for a job search.

3 hours of lecture per week

Prerequisites

Senior standing